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The spontaneous tour(SUN BUM RUSH TOUR) plans to hit 10 beaches on both coasts this summer from California to New Jersey according to the company website. "It's a legit 15-minute contest that's open to whoever's in the water when we show up," Sun Bum's Event Director Dustin Smith explained. "We want to give someone a grand for just doing what they love to do. No aggression, no entry fee, just fifteen minutes of a real session and then somebody will be standing on a podium, holding a fat check over their head."
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About Sun Bum
Sun Bum® is a lifestyle brand with its core in premium sun care products. It has successfully fused influences from boardsport, beach lifestyle and fashion with a mission of providing serious skin protection. Established in Cocoa Beach, Florida, in 2010, Sun Bum currently distributes its products to select
stores across the United States and around the globe. For more information about Sun Bum go to www.TrustTheBum.com
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